Notes from An Alien

~ Explorations In Reading, Writing, and Publishing ~

Tag Archives: Jane Friedman

E-Book Publishing ~ An Update from Jane Friedman


This is the 45th post on this blog dealing with the ideas and opinions of Jane Friedman; and, yes, it’s not my normal Thursday Re-blog :-)

Jane, on her About Page, says this:

“I earn my living as an entrepreneur and freelancer; my goal is to be truly independent of any obligation to an employer, business, or organization….My income is driven largely by my own writing and teaching, as well as consulting services for writers, and I consider my interests to be aligned with writers’ interests.”

So

Her blog post—How to Publish an Ebook: Resources for Authors—is an unbiased yet informed set of guidelines and resources.

She begins the post with this:

“About the only thing that remains constant in ebook publishing is that it changes—everything from the services to marketing strategies. Here, I regularly update best resources I know of related to learning to publish an ebook, finding the right e-publishing distributors and services, and staying on top of changes in the industry.”

Here are her section titles (most are followed by copious links...):

Creating Basic Ebook Files
Creating Enhanced, Multimedia, or Full-Color Ebooks
Choosing Your Ebook Retailers and Distributors
Optimizing Your Product Page and Description
Sales, Marketing, and Promotion
Giveaways and Discounts
Getting Reviews
Facebook Strategies
Advertising and Other Monetary Investments in Book Marketing
Excellent Book-Length Guides on Self-Publishing
To Find Freelance Help
Great Sites That Cover Self-Publishing and Ebook Publishing
News & Trends About Ebook Publishing

I should add that many of the services she links to are beyond the reach of a pension-poor writer like me; though, folks in the “middle class” {do we still have one?} will find them moderately priced
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For All Writers & Publishers (Curious Readers Also Welcome)


No re-blog today…

I found a recent article by Jane Friedman

In case you’re new to this blog, here’s a bit of Jane’s Bio:

“Jane Friedman has 20 years of experience in the publishing industry, with expertise in digital media strategy for authors and publishers. She’s the co-founder and editor of The Hot Sheet, the essential publishing industry newsletter for authors, and is the former publisher of Writer’s Digest. She has been interviewed and featured by NPR, PBS, The Washington Post, the National Press Club and many other outlets.”

The article is called, Book Marketing Resources for Authors: The Best of 2016, and here are the main categories of resources:

Amazon

Facebook

Social media

Copywriting

Blogging

Giveaways, reviews & discounts

Online education

SEO

Learn from successful authors

Marketing ideas and roundups

Marketing tools and resources

At Jane’s site in 2016

I doubt you’ll find as much top-notch info anywhere else…
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Book Deals and Author Platforms


Regular readers of this blog know I favor self-publishing; but, I’ve written quite a bit about the traditional route, too—they both have their challenges… 

And, one person who knows a lot about getting traditional book deals is Jane Friedman. This makes the 43rd time I’ve referenced her here…

And, as far as Author Platform, this is the 23rd post with that as a topic…

By the way, taking either of those last two links will show you this post at the top of a scrollable list of all the posts ( unless you first read this post after I’ve done a different post about Jane or platforms :-)

Regulars may be tired of me saying what I just mentioned in that last paragraph; but, my stats clearly show new readers arriving here nearly every day

Before I share a few excerpts from a recent article from Jane about platforms and deals, I’ll share a few excerpts about author platforms (for folks who know nothing about them) from one of my past articles—Building An Author Platform ~ One Critical Step . . . :

“The universe of Book Promotion gave birth to the term Author Platform and I’ve been amused ever since…

“There’s nothing inherently wrong with the term but there are plenty of folks who use it in funny ways.

“Some writers build a platform to promote themselves according to instructions from ‘experts’…

“Some build a platform for their books and then hide under the platform….

“Obviously, an Author Platform is constructed to Elevate the writer—raise them up above the Crowd—give them a place to deliver a Message…

“But, what many writers forget to do before building a platform is to choose a blueprint that They have drawn up and that makes the Platform serve their Own Purpose.

“That last sentence contains what I consider the most Critical Step in building your Author Platform.”

Now for Jane’s recent article—Building a Platform to Land a Book Deal: Why It Often Fails (Jane begins by saying it’s for nonfiction; but, it’s perfectly adaptable for fiction…):

“Platform, in a nutshell, is your ability to sell books based on your visibility to the intended readership. If you’re a total unknown, then you may be turned down for lack of a platform to support your book’s publication….

“The dream-crushing cynic in me is tempted to say: Don’t force it, because it won’t work. You’re reverse engineering a process that—in the majority of cases—is destined to fail. Here’s why.”

Now, I’ll list Jane’s main bullet-points (explaining why building an author platform specifically to attempt to win a book deal will, almost always, not get you a book deal…) and let you go to the full article to read her sage advice…

1. You focus on superficial indicators of platform.

2. You focus on social media growth.

3. You put everything on a timeline that’s too rushed.

I’ll close with part of Jane’s Parting Advice:

“Platform building doesn’t stop if you do land a book deal. Your journey has just begun. The good news is that authors can build a platform by engaging in activities that are most enjoyable to them—because if they’re not enjoyable, you won’t continue doing them for the time required to see any kind of pay off.”

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#Gifts for #Writers


Today’s post features Jane FriedmanI’ve focused on her 41 other times on this blog and, since I tagged this post with her name, you’ll see it at the top of the other posts :-)…

From her LinkedIn profile:

“I’ve spent more than 20 years in the media industry as an editor, publisher, and professor. From 1998–2010, I worked at F+W Media, where I ultimately became publisher of Writer’s Digest... Most recently, I served as the digital editor for the Virginia Quarterly Review, where I led a strategic overhaul of its website and launched digital subscriptions.

“My current project is The Hot Sheet, a paid newsletter serving the professional author community. I’m also working on a forthcoming book from the University of Chicago Press, The Business of Becoming a Writer (2017).”

She shared various tools for writers in her recent post, Gifts for Writers: Tech Savvy and Traditional Options.

I’ll list them here; but, do go to that last link for Jane’s comments on them

Wrights Notes: customized notebooks

“…notebooks that allow the recipient to customize the interior, choosing from lines, blank, dots, squares, to-do lists, wireframes, calendar, or even coloring pages…”

Parc Slope Laptop Stand

“…offers MacBook users a safe tilt, to produce a better viewing height and typing angle…”

Evernote

“…go-to application for short writing projects, to-do lists, idea brainstorms, meeting notes…”

Canva for Work

“…a way for non-designers to produce great design…”

Mod Notebooks

“…paper-based notebooks…that the company will digitize for you…”

Lynda

“…learn any kind of software or digital media tool…”

The Great Courses

“…get access to hundreds of courses instantly…”

Journal of the Month

“…every month, subscribers receive a different award-winning literary journal or magazine…”

Tweetspeak Poetry: Poem-a-Day Newsletter

“…an oasis and quiet moment of reflection…”

The Hot Sheet

“…the most important publishing news for authors”

Isn’t there some holiday coming soon that has gift-giving in its traditions………?

 

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If you don’t see a way to comment (or, “reply”) after this post, try up there at the top right…
Read Some Strange Fantasies
Grab A Free Novel…
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Google Author Page
For Private Comments or Questions, Email: amzolt {at} gmail {dot} com

Special Frankfurt Book Fair Indie Author Fringe Event ~ One


This post is part of Frankfurt Book Fair Indie Author Fringe, an online author conference that showcases the best self-publishing advice and education for authors across the world — harnessing the global reach of the Alliance of Independent Authors’s network.” Frankfurt Book Fair ~ Indie Author Fringe

Here’s the first session:

Writing Is An Art But Publishing Is A Business. Jane Friedman lays out the territory of how authors must juggle time and money, creativity and commerce to succeed. Includes a sneak peek of Jane’s forthcoming book, The Business of Being A Writer.”

Click for two more Indie Author Fringe Events :-)


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If you don’t see a way to comment (or, “reply”) after this post, try up there at the top right…
Read Some Strange Fantasies
Grab A Free Novel…
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Google Author Page
For Private Comments or Questions, Email: amzolt {at} gmail {dot} com