Notes from An Alien

~ Explorations In Reading, Writing, and Publishing ~

How Close to Insanity Is the Traditional Publishing Industry?


As of this writing, I have 11 posts about Traditional Publishers <— that link includes this post… 

But, I also have 33 posts about Traditional Publishingsee the Top Tags widget, down a bit in the left side-bar, for other Fine Distinctions :-)

Usually, my GoTo person for explanations about the inane activities of traditional publishers is Joe Konrath.

But I’ve found another author who can eloquently explain the actions of an industry that’s being severely challenged by the opportunities created by digital technology

Before I share some insights from this author, I need to reference two posts I wrote back in 2014 about a fracas between one of the Big 5 traditional publishers and Amazon:

Financial “Entitlement” Morphs Into “Legal” Outrage ~ Amazon & Hachette

Almost Against My Will ~ Yet Another Look At The Amazon–Hachette Dispute…

I want you to be able to access those when you read what I’ll share from an article by author Gene Doucette, called The Collective Insanity of the Publishing Industry.

I should interrupt myself and give you a link (even though it’s also down in the Top Tags widget) to all my posts on Self-Publishing, in case you’re a writer and what I share today makes you wonder where you can get published—in a sane manner

Also, I urge you to actually go read the full article by Mr. Doucette because he’s been Independently Published and Self-Published

A few excerpts from Gene’s article:

“In 2014, there was a drawn-out dispute between Amazon, and Hachette.”

“The essence of the dispute was that Hachette—and all the other publishers we affectionately refer to as ‘the Big 5’—wanted more control over the list price of their e-books on Amazon.”

“…if Hachette wanted to charge $15.99 for an ebook, and Amazon marked it down to $9.99, Hachette was still paid their cut of the full price of the book.”

Note: people tend to by more copies of a book if it costs less…

A few more excerpts:

“Hachette fought for, and won from Amazon, the return to something called the Agency Model, whereby they set their price and Amazon wasn’t allowed to reduce that price.”

“Soon after that contract was signed, the other Big 5 contracts came due, and they all asked for the same Agency Model arrangement.  Thus, the finest minds in publishing—or one might assume—negotiated themselves out of an arrangement whereby they sold more units at a lower cost without suffering the financial impact that comes with a lower unit cost.

“On purpose.

“This isn’t even the crazy part.”

Part of the crazy part was that the Big 5 then made their e-books even more expensive

Gene goes on to describe how, after 6 months of the Big 5’s reduced e-book sales, they proclaimed that print books were making a come back

You really should go read Gene’s description of these events—he writes extremely well; but, for me, the upshot is that traditional publishing, under pressure from the wild success of digital self-publishing, shot itself in both feet

And, this whole story doesn’t even approach the sick “games” traditional publishers play with the lives of their authors

Perhaps things like this were one of the reasons I published a novel that has a completely insane Corporate World
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For Private Comments or Questions, Email: amzolt {at} gmail {dot} com

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