Notes from An Alien

~ Explorations In Reading, Writing, and Publishing ~

Digital Disruption In Publishing


While it’s true that Amazon has brought strong disruption into the publishing arena, one should never discount the smaller creatively-disrupting publishers…

Digital Disruption in Publishing

Image Courtesy of Belovodchenko Anton ~ http://www.freeimages.com/profile/african_fi

So often, in so many aspects of life, the “Davids” have taken on and routed the “Goliaths”.

Back in April, the London Book Fair provided a stage for seven disrupting entrepreneurs—the short list of the British Council’s Young Creative Entrepreneur (YCE) programme.

Wired chose three as Favorites:

From BrazilRicardo Almeida‘s Clube de Autores—“…Brazil’s first and largest self publishing company.”

He had this to say:

“As any entrepreneur, I conceived the business looking at my own needs as a writer and with no relationships or knowledge of our publishing company. And I’d say that this was, probably, the best place to start as it ridded me of any kind of market pessimism, so to speak, that commonly plagues this industry. From this point on, I partnered up with a developing company and a finance executive to develop the entire platform from scratch – and with absolutely no money except our own time and labour.”

From ChinaDai Qin‘s Douban Read—“…a social network based on discussions on creative and social issues.”

She had this to say:

“The most exciting thing is we are trying to do direct digital publishing and try to find the unique new value which matters. Key issue is whether we can find it, and how to market these content/ service to the nowadays readers. We believe the non-fiction works, full of real learning and practicing experience are important and rare. Now we are doing a product test to see whether it is true.”

From RussiaIrina Sheveleva‘s Bookmate—“…a social reading service that enables users to read and discover more, and publishers – to interact with a wider audience across the world.”

Irina says:

“We at Bookmate have an ambitious goal – to make reading as much a regular pastime, as playing games or web surfing, and are determined to innovate our way to that point. Being a one of a kind subscription based e-reading and publishing platform in Russia, we are now looking into ways of scaling globally, developing our business and augmenting the reading and publishing experience.”

Will one of these companies make Amazon stumble?

Can they provide what a world market of readers wants?

Does anyone know what a True World Market is??
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